_____ is a belief that one worldwide approach to doing business is the key to both efficiency and effectiveness.
A) International complacency
B) Globalization imperative
C) Worldwide indifference
D) Cross-cultural contentment

Question

Quizplus · Accepted Answer

Despite the need for and, in general, the tendency of MNCs to address regional differentiation issues, many MNCs remain committed to a globalization imperative, which is a belief that one worldwide approach to doing business is the key to both efficiency and effectiveness.

_____ Is a Belief That One Worldwide Approach to Doing