Albert read ElectroCorp's ad in the local newspaper advertising a music system for $89. Albert rushed to the store to buy the system only to be told by the salesperson that the ad was a misprint and the price should have been $289. Albert gave the salesperson $89 plus sales tax and demanded the music system.
A) The ad is a firm offer by the merchant, and the music system must be sold for $89.
B) The ad is a contract and the store must abide by terms stated in the contract.
C) The store must accept the price stated in the ad, but only if Albert has a copy of the ad with him.
D) Albert is merely making an offer to ElectroCorp to buy the music system for $89 plus sales tax.

Question

Quizplus · Accepted Answer

The advertisement is generally considered an invitation to negotiate or an invitation to make an offer, not a binding offer itself. Albert's action of offering $89 plus sales tax is considered an offer to purchase, which the store can accept or reject.

Albert Read ElectroCorp's Ad in the Local Newspaper Advertising a Music