In designing the layout of retail facilities the primary objective is to minimize cost.

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While cost is certainly an important consideration in retail facility design, the primary objective is typically to maximize profits by creating a layout that encourages customers to browse and make purchases, facilitates easy movement through the space, and makes products easy to find and examine. Other factors, such as branding, aesthetics, and operational efficiency, may also play a role in the design process.

In Designing the Layout of Retail Facilities the Primary Objective