Consumers who score high on a scale of public self-consciousness:
A) are interested in clothing and are heavy users of cosmetics.
B) are usually older than average, mostly 50 and over.
C) are unconcerned about what others say about them in private, behind their backs.
D) go to great lengths to avoid appearing in public.

Question

Quizplus · Accepted Answer

Individuals with high public self-consciousness are more aware of how they are perceived by others, leading them to be more interested in their appearance, which explains why they are often heavy users of cosmetics and interested in clothing.

Consumers Who Score High on a Scale of Public Self-Consciousness