A consumer who is asked by a door-to-door salesperson to do something extreme,such as make a large purchase,usually refuses.If the salesperson then makes a counter suggestion and asks for a smaller purchase,he is using what is known as the "foot-in-the-door" selling technique.

Question

Quizplus · Accepted Answer

The described technique is known as the "door-in-the-face" technique, not "foot-in-the-door." The "foot-in-the-door" technique involves starting with a small request and then making a larger one.

A Consumer Who Is Asked by a Door-To-Door Salesperson to Do