In China,Cadbury Schweppes makes its Cadbury milk chocolate less milky and less sweet than in North American markets.This reflects paying attention to a:

Question

Quizplus · Accepted Answer

The decision to make Cadbury milk chocolate less milky and sweet in China reflects the company's attention to the food culture in the region. Chinese consumers generally prefer less sweet and milky chocolate compared to those in North America, and Cadbury Schweppes has adjusted its product accordingly. This shows that the company is adapting to local tastes and preferences, which is an essential aspect of successful international branding and marketing.

In China,Cadbury Schweppes Makes Its Cadbury Milk Chocolate Less Milky