Electrolux translated the following slogan to promote their line of vacuum cleaners: "nothing sucks like an Electrolux" in the North American market.This is an example of:

Question

Quizplus · Accepted Answer

The translation of the slogan "nothing sucks like an Electrolux" to promote their line of vacuum cleaners in the North American market lacks back-translation, which means it was not translated back into the original language to ensure accuracy and avoid misunderstandings. This is a common mistake in translation and can result in unintended meanings, such as in this case where "sucks" has a negative connotation in American English.

Electrolux Translated the Following Slogan to Promote Their Line of Vacuum