Based on Your Text's Discussion,how Effective Is the Use of Fear

Based on your text's discussion,how effective is the use of fear in advertising,as compared to the use of more positive emotions

A) Fear is much less effective than are more positive emotions in advertisements.
B) Fear is less effective than are more positive emotions in advertisements.
C) Fear is at least as effective as more positive emotions in advertisements.
D) Fear is more effective than more positive emotions in advertisements.