A company that lives and breathes new product development, and employees' work behaviours support that goal, most likely adopts which one of the following organisational cultures?
A)Attention to detail
B)Innovation and risk taking
C)Stability
D)Aggressiveness

Question

Quizplus · Accepted Answer

An organisational culture that prioritizes innovation and risk taking aligns with a company's focus on new product development. Such a culture encourages employees to take risks and come up with new ideas, which is essential for product innovation.

A Company That Lives and Breathes New Product Development, and Employees