Apple's introduction of a "new to the market" online music store, iTunes, is an example of a successful first mover strategy.

Name: Apple's introduction of a "new to the market" online music store, iTunes, is an example of a successful first mover strategy.
Brand: Quizplus
Rating: 4.8 (59 reviews)

Question

Quizplus · Accepted Answer

Apple was the first company to create an online music store and it became a huge success, giving them a significant advantage over competitors who entered the market later. This is a classic example of a successful first mover strategy.

Apple's Introduction of a "New to the Market" Online Music