What does the combination of product lines represent?
A) a company's product mix
B) a company's product cluster
C) a company's product lifecycle
D) a company's product concept

Question

Quizplus · Accepted Answer

The combination of product lines represents a company's product mix, which is the total range of products that a company offers to its customers. It includes all the product categories and variations that the company produces or sells, and is an important element of the company's overall marketing strategy. Choices B, C, and D are not accurate descriptions of the combination of product lines.

What Does the Combination of Product Lines Represent