What is the recommended price approach for a company that is expanding into the global market and will face rather low foreign marketing costs?
A) transfer pricing
B) dual pricing
C) market-differentiated pricing
D) standard worldwide price

Question

Quizplus · Accepted Answer

Standard worldwide pricing is recommended when a company faces low foreign marketing costs as it simplifies pricing strategy across different markets, ensuring consistency and reducing complexity in global expansion.

What Is the Recommended Price Approach for a Company That