The full-cost approach to pricing allows the marketer to recover all costs, plus an amount added as profit margin.

Name: The full-cost approach to pricing allows the marketer to recover all costs, plus an amount added as profit margin.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The full-cost approach to pricing involves setting prices based on the total cost of producing, distributing, and selling the product plus a markup for profit. This ensures that all costs are covered and a profit margin is included.

The Full-Cost Approach to Pricing Allows the Marketer to Recover