Even when artificially low prices are maintained for a period of time, it is rare for customers to expect that such prices are customary features of the product.

Question

Quizplus · Accepted Answer

Customers often come to expect artificially low prices as the norm, leading to dissatisfaction when prices return to their original levels. This is because consistent exposure to lower prices can reset customer expectations about what is considered a fair or normal price for a product or service.

Even When Artificially Low Prices Are Maintained for a Period