Resale price maintenance may not be anti-competitive if:

Question

Quizplus · Accepted Answer

Resale price maintenance may not be anti-competitive if market power is exerted through wholesale price rather than retail price. This means that if a supplier has the ability to exert market power at the wholesale level, they may be able to set a minimum resale price without harming competition. This is because retailers would still be able to compete on other factors such as service or location, even if they all have to sell the product at the same minimum price.

Resale Price Maintenance May Not Be Anti-Competitive If