Which of the following means an understanding of how cultural differences across and within nations can affect the way business is practiced?
A)Ethnocentrism
B)Cross-cultural literacy
C)Pan-culture integration
D)Cultural lag
E)Cultural capitalism

Question

Quizplus · Accepted Answer

Business success in a variety of countries requires cross-cultural literacy, which means an understanding of how cultural differences across and within nations can affect the way business is practiced.

Which of the Following Means an Understanding of How Cultural