A law that restricts the ability of hotels/motels to advertise on billboards outside of a resort community would likely lead to

Question

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Restricting advertising on billboards outside of a resort community would likely reduce the efficiency of local lodging markets because it would limit the ability of hotels/motels to reach potential customers who are passing through the area. It is unlikely to have a significant impact on profits or lead to a request for more billboards, but it could potentially lead to increased price competition among hotels/motels in the community as they try to attract customers through other means of advertising.

A Law That Restricts the Ability of Hotels/motels to Advertise