What involves managing all aspects of a customer's relationship with an organisation to increase customer loyalty and retention and the organisation's profitability?
A)EDM
B)EDI
C)CRM
D)All of the answers are correct

Question

Quizplus · Accepted Answer

CRM (Customer Relationship Management) involves managing all aspects of a customer's relationship with an organisation to increase customer loyalty and retention and the organisation's profitability. EDM (Electronic Dance Music) and EDI (Electronic Data Interchange) are unrelated to CRM. Therefore, the correct answer is choice letter C.

What Involves Managing All Aspects of a Customer's Relationship with an Organisation