If a real estate agency decides to merge with a real estate developer to achieve the synergies of controlling all factors affecting the company's success,what type of merger would result?

Question

Quizplus · Accepted Answer

A vertical merger occurs when firms that operate at different stages of the production process or value chain merge. In this case, the real estate agency and the developer operate at different stages of the value chain, and the merger would allow them to control all factors affecting the company's success. Therefore, a vertical merger is the most appropriate choice.

If a Real Estate Agency Decides to Merge with a Real