Emory Vision Center Has a Packet of Information That It

Emory Vision Center has a packet of information that it sends to people who are interested in LASIK surgery.The center also has a doctor available to speak to organizations about how vision can be corrected.In addition,it publishes a newsletter called The Visionary in which it offers family discounts,clarifies patient expectations and notes awards and honors the center receives.The center also manages a web site that contains news on the latest innovative research techniques.Through its communications with current and potential patients,Emory Vision Center is:

A) Managing internal marketing communications
B) Resetting customer standards
C) Managing customer education
D) Leveraging social media
E) Creating effective upward communication