The growth of the Internet and social media most changed promotion by
A)facilitating consumer search and pass-along behaviors.
B)increasing the importance of salespeople as information providers.
C)highlighting the need for consistent advertising across media.
D)decreasing the need for earned or owned media.
E)All these answers are correct.

Question

Quizplus · Accepted Answer

The Internet facilitates consumer search and pass-along behaviors that facilitate the use of earned,owned,and social media.

The Growth of the Internet and Social Media Most Changed