After noticing promotional offers of his favorite brand on its website,Ryan passes the link of the website to his friends via e-mail.This results in the message spreading quickly far and wide-especially after many of his friends forward it to others.In this scenario,which approach is involved in spreading the brand?
A) branded service
B) viral promotion
C) case study
D) white paper
E) referral program
Correct Answer:
Verified
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