Which of the following is the LEAST appropriate advertising objective?
A) "We want our ads to increase traffic in our retail outlets by 10 percent."
B) "We want our TV ads to really promote the product."
C) "We want the ad campaign to increase our market share by 3 percent."
D) "We want distribution in 30 percent of the desirable retail outlets."
E) "We want to increase customer awareness for our products."
Correct Answer:
Verified
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