Nissan advertises the performance of its new luxury sedan by showing it side-by-side with competing brands,like Lexus and BMW.What type of advertising does it adopt?
A) primary advertising
B) institutional advertising
C) reminder advertising
D) comparative advertising
E) selective advertising
Correct Answer:
Verified
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Q164: Which of the following is true of
Q164: The type of competitive advertising that points
Q165: Direct competitive advertising focuses on
A)aiming for immediate
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A)is usually ignored by consumers.
B)is illegal
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Q207: Reminder advertising
A) tries to develop primary demand
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