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Which of the Following Is True of Native Advertising

Question 236

Multiple Choice

Which of the following is true of native advertising?


A) The ads are designed to exactly look like traditional ads.
B) The ads are considered a poor source of revenue and are not preferred by print publications.
C) Consumers consider the ads less credible than traditional ads.
D) The ads mimic the look and feel of the platform on which they appear.
E) The ads carefully avoid phrases such as "sponsored by" or "posted by" that indicate the name of the "advertiser."

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