Tamika White is a sales associate for a prestigious jewelry store.When she started with the store,she relied almost completely on serving customers who just happened to walk into the store and who knew exactly what they wanted-all she had to do was ring up the sale.With experience,she began to gather information about her customers and use them as a source of referrals.She now maintains a large database of her current customers,regularly communicates with them to keep track of their needs,and actively solicits referrals to new customers.When she gets a new referral,Tamika sends the prospective client an invitation to visit the store so that she can work with him/her personally.As a result,her sales are almost all from current customers and referrals,with almost no sales from casual,walk-in customers.Tamika started out as a(n)________ but has now become a(n)________.

Question

Quizplus · Accepted Answer

Order takers sell to the regular or established customers,complete most sales transactions,and maintain relationships with their customers,while order getters are concerned with establishing relationships with new customers and developing new business.

Tamika White Is a Sales Associate for a Prestigious Jewelry