For heterogeneous shopping goods,marketers should
A)utilize knowledgeable salespeople who can provide insights about different brands and models.
B)sell through low-cost retailers.
C)avoid selling through online stores.
D)provide limited customer support,as customers focus mostly on low prices.
E)keep the level of the salesforce in the retail stores to the lowest level possible.

Question

Quizplus · Accepted Answer

Heterogeneous shopping goods should have outlets that provide information-knowledgeable salespeople who can provide insights about different brands and models.

For Heterogeneous Shopping Goods,marketers Should