The total sales of a product, by all competitors in the industry, is
A) highest in the introduction stage.
B) lowest in the market maturity stage.
C) highest in the sales decline stage.
D) lowest in the market growth stage.
E) lowest in the market introduction stage.

Question

Quizplus · Accepted Answer

The total sales of a product by all competitors in the industry are lowest in the market introduction stage because the product is new, consumer awareness is low, and the market has not yet developed.

The Total Sales of a Product, by All Competitors in the Industry