The _____ step in the new-product development process could involve research and development as well as engineering to design and build the physical part of the product.
A) screening
B) idea evaluation
C) roll out
D) commercialization
E) development

Question

Quizplus · Accepted Answer

The development step in the new-product development process typically involves research and development as well as engineering to design and build the physical part of the product. It is during this step that a prototype of the product is created and tested to ensure that it meets the desired specifications and functions appropriately.

The _____ Step in the New-Product Development Process Could Involve