During a heavy rainstorm,Louie Hirasawa stepped into a drugstore and bought an umbrella-just like the one he had at home-for $15.00 plus tax.In this case,the umbrella is a(n)
A) specialty product.
B) shopping product.
C) unsought product.
D) emergency product.
E) impulse product.
Correct Answer:
Verified
Q243: Impulse products:
A) can have limited availability as
Q247: _ are bought often, routinely, and without
Q254: Compared to other consumer products, the major
Q258: Which of the following is NOT a
Q259: Which of the following is NOT one
Q259: Staple products:
A) need maximum exposure and widespread
Q260: Which of the following is NOT called
Q264: Impulse products
A)are likely to gain or lose
Q266: Which of the following is LEAST likely
Q349: Product class is based on the type
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