A marketer will likely need to reposition a product if:
A) very few competitors offer similar products.
B) customers see the product as distinct from other products in the market.
C) marketers see the product as distinct from other products in the market.
D) customers see the product as very similar to other products in the market.
E) marketers see the product as very similar to other products in the market.

Question

Quizplus · Accepted Answer

When customers see the product as very similar to other products in the market, it is likely that the marketer will need to reposition the product to differentiate it and gain a competitive advantage.

A Marketer Will Likely Need to Reposition a Product If