In a firm operating as a total system to implement the marketing concept,
A) the whole company is customer-oriented.
B) there are no departments.
C) product planning is under the control of the production or engineering departments.
D) the marketing manager directs and controls all company activities.
E) None of these answers is correct.
Correct Answer:
Verified
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A) has
Q350: "Production orientation" refers to the attitudes of:
A)
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