A Public Utility That Has Adopted the Marketing Concept Would

A public utility that has adopted the marketing concept would be most likely to

A) set up a special service to help consumers reduce expensive peak-hours energy consumption.
B) lower prices until almost all consumers felt that prices were fair.
C) advertise its "public service role" to improve its image with the public.
D) use email to send customers a personal apology when blackouts occur.
E) None of these answers is correct.