Imagine you are creating a new product to sell in an up-and-coming market. Which of the below statements indicates that it would be difficult for you to enter this new market?
A)The threat of new entrants' force is high in the up-and-coming market.
B)The threat of new entrants' force is low in the up-and-coming market.
C)The threat of new entrants' force is high during the summer months in the up-and-coming market.
D)All of the above depending on the time of year.

Question

Quizplus · Accepted Answer

The threat of new entrants is high when it is easy for new competitors to enter a market and low when there are significant entry barriers to joining a market.

Imagine You Are Creating a New Product to Sell in an Up-And-Coming