Offering goods that are similar to competitors' products but more attractive in some ways is called:

Question

Quizplus · Accepted Answer

Product differentiation refers to offering products that are similar to competitors' products but with unique features and benefits that make them more attractive to customers. This can include factors such as quality, design, features, brand reputation, or customer service. Product distinction is not a commonly used term in marketing, price-point pinning is a pricing strategy, and deceptive advertising is unethical and illegal.

Offering Goods That Are Similar to Competitors' Products but More