Goods are likely to be standardized if:

Question

Quizplus · Accepted Answer

The inherent nature of industrial goods and the sameness in motives and behavior among businesses as customers create a market where product and marketing mix standardization are commonplace. Photocopy machines are sold in Belarus for the same reasons as in Belgium: to make photocopies. Some minor modification may be necessary to accommodate different electrical power supplies or paper size, but basically, photocopy machines are standardized across markets, as are the vast majority of industrial goods.

Goods Are Likely to Be Standardized If