The First Step in Bringing About Planned Change in a Society

The first step in bringing about planned change in a society is to:

A) determine which cultural factors conflict with an innovation.
B) create a resistance to the cultural factor hindering acceptance.
C) wait for eventual cultural changes that prove their innovations of value to the culture.
D) market the products similar to ones already on the market.
E) leave acceptance to a strategy of unplanned change.