Adam, a hairstylist at a salon in Seattle, styles his customers in various ways. His work looks different on different people even though he has styled all of them. This unique character of a service that is unique for every customer as it is individually produced is referred to as ______.

Question

Quizplus · Accepted Answer

A service is heterogeneous in that it is individually produced and is thus unique. Services are distinguished by four unique characteristics-intangibility, inseparability, heterogeneity, and perishability- and thus require special consideration.

Adam, a Hairstylist at a Salon in Seattle, Styles His