Which of the following is a time-to-market performance measure used in judging product development performance?
A) Frequency of new-product introductions
B) Product reliability
C) Customer loyalty
D) Yield
E) Value analysis

Question

Quizplus · Accepted Answer

Frequency of new-product introductions is a direct measure of how quickly an organization is bringing new products to market, making it a time-to-market performance measure. The other choices are important metrics, but do not directly relate to measuring time-to-market performance.

Which of the Following Is a Time-To-Market Performance Measure Used