In the PLAVIX advertisement,the claim that adding PLAVIX to aspirin helps raise a person's protection against future heart attack is a _____ unit,because it makes an assertion about the benefits of aspirin alone.
A) syntactical
B) referential
C) propositional
D) thematic
E) semiotic

Question

Quizplus · Accepted Answer

The claim made in the advertisement is a propositional unit, as it is making a statement about the efficacy of adding PLAVIX to aspirin in protecting against future heart attacks. The claim is based on a specific proposition, and therefore falls under the category of propositional units.

In the PLAVIX Advertisement,the Claim That Adding PLAVIX to Aspirin