Phoebe is working at a call center for a research company.She has a carrel with a personal computer that is networked to the phone system and to the central data processing unit.The computer selects telephone numbers,dials each number,and accepts responses as Phoebe enters what the respondents tell her.A software program prompts her with each question and precoded response options.Phoebe is collecting data using _____.
A) computer-assisted telephone interviewing
B) OTS software
C) computer-administered telephone surveys
D) computer-delivered surveys
E) computer-assisted personal interviewing

Question

Quizplus · Accepted Answer

Phoebe is using computer-assisted telephone interviewing (CATI) because the computer selects telephone numbers, dials each number, and prompts her with each question and response options. CATI allows for efficient and accurate data collection by eliminating the need for manual dialing and paper surveys.

Phoebe Is Working at a Call Center for a Research