Which of the following statements is false with respect to the two-stage research approach to a management question? The two-stage approach:
A) Often uncovers evidence that a major study is unnecessary in the first stage.
B) Is particularly useful when the research is to be done on a fixed cost basis.
C) Is particularly useful when the complications and problems that will be encountered are difficult to anticipate.
D) Is less expensive and less in-depth than a one-stage research approach.

Question

Quizplus · Accepted Answer

The statement that the two-stage approach is less expensive and less in-depth than a one-stage research approach is false. In fact, the two-stage approach may be more expensive because it involves conducting pre-testing research in the first stage, which can still require significant time and resources. It is also not necessarily less in-depth, as the first stage may involve exploratory research that is just as detailed as a one-stage approach.

Which of the Following Statements Is False with Respect to the Two-Stage