Where can researchers observe consumer behavior without infringing upon individual rights to privacy?

Question

Quizplus · Accepted Answer

Shopping malls are public places where individuals voluntarily go to participate in consumer behavior. Observing consumer behavior in shopping malls is considered ethical and legal as long as the researchers do not invade the privacy of the individuals by taking their personal information such as their names, addresses, or financial data.

Where Can Researchers Observe Consumer Behavior Without Infringing Upon Individual