A manufacturer of down-filled pillows wants to do a postcard survey of owners and operators of bed-and-breakfast inns to determine if it would be financially feasible to do a catalog mailing to this group.If the manufacturer rents the mailing list containing the names and addresses of all hotels in communities larger than 250,000,the sample would lack:

Question

Quizplus · Accepted Answer

The test will be invalid because the results will not be free of bias and will not reflect the true status of the market because of the nature of the sample.

A Manufacturer of Down-Filled Pillows Wants to Do a Postcard