According to "Advertising Age," the Holy Grail to advertisers is a one-to-one relationship with:

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The article states that the Holy Grail to advertisers is a one-to-one relationship with consumers. This suggests that advertisers seek to establish direct and personalized connections with individual consumers in order to better understand their needs and preferences and to develop more targeted advertising campaigns. This is seen as a key strategy for driving sales and building brand loyalty in a highly competitive marketplace.

According to "Advertising Age," the Holy Grail to Advertisers Is