Toshiba Office Equipment Illustrates the Problems of Corporate Espionage with an Ad

Toshiba office equipment illustrates the problems of corporate espionage with an ad that shows a copier just after it has stolen a woman's pocketbook.The woman is screaming,and the copier is rolling away with the purse.The comparison of a purse snatching copier to corporate espionage is an example of how _____ can be used in advertising.

A) selective perception
B) memory files
C) creativity
D) the creative wheel
E) reinforcement