In terms of the source dimension of advertising,the copy writer and the art director are categorized as:
A) receivers.
B) authors.
C) implied consumers.
D) sponsors.
E) personae.
Correct Answer:
Verified
Q41: As artful imitations of life,advertising uses one
Q42: In advertising,the receiver dimension includes:
A) encoders, decoders,
Q43: Which of the following is an example
Q44: What is a role of advertising in
Q45: _ is the process of planning and
Q47: The text of each advertisement and commercial
Q48: Of all the business functions,_ is the
Q49: In the _ advertising message,the characters act
Q50: In the _ advertising message,a third-person persona
Q51: Which of the following is the most
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents