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What Is a Role of Advertising in Marketing

Question 44

Multiple Choice

What is a role of advertising in marketing?


A) It includes developing products and pricing them strategically.
B) To inform, persuade, and remind groups of customers about the company's goods and services.
C) To deal directly with customers, face-to-face conveying information, giving demonstrations on high-ticket items such as real estate and furniture.
D) To make the product available through the distribution network.
E) To earn a profit for the firm by consummating the exchange of products or services with those customers who need or want them.

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