Sam is flying to Rio de Janeiro,Brazil,to meet with a prospective customer.Sam is very successful in the United States because he is a multitasking high achiever who hates wasting time with small talk and leaves the details of a contract up to his legal staff.His personal assistant has prepared a global market research report for him and emphasized that he should read the ___________ section.

Question

Quizplus · Accepted Answer

Ethical standards, management styles, degree of formality, and gender or other biases are all critical factors that management needs to know before entering a new market. Failure to understand the business environment can lead to misunderstanding and lost relationships as the company enters a new market.

Sam Is Flying to Rio De Janeiro,Brazil,to Meet with a Prospective