Complex product choice (Did we make the best selection?)in the B2B market depends on ________,__________,and ___________.

Question

Quizplus · Accepted Answer

Complex product choice in the B2B market depends on financial criteria such as cost-effectiveness and ROI, value criteria such as quality, features, and benefits, and service criteria such as after-sales support, maintenance, and training. Therefore, D is the best choice as it includes all three important factors for making a sound decision in the B2B market.

Complex Product Choice (Did We Make the Best Selection?)in the B2B